Jan-Erik Asplund, Author at Animalz

Jan-Erik Asplund

Animalz is an agency that provides high-end content marketing solutions to SaaS and tech companies.

How to Write a Tweetstorm

Tweetstorms used to be a hacked-together means of avoiding character limits on Twitter messages. Today, they’re everywhere. Twitter, especially if...

BLUF: The Military Standard That Can Make Your Writing More Powerful

BLUF is a military communications acronym—it stands for “bottom line up front”—that’s designed to enforce speed and clarity in reports...

5 Ways to Write Better Blog Post Titles

Writing titles for blog posts is hard because it requires a different type of thinking than you use for general...

How to Make People Care About Your Content: Find the Right Angle

This article originally appeared on Risk Capital. In 2004, psychologist and neuroscientist Ullrich Ecker ran a study on article headlines. Participants...