As a company whose entire reason for existence is creating the world’s best content marketing, we spend a lot of time thinking about quality.
What does it really mean to create something quality?
How can we consistently create quality, despite the fact that we work with hundreds of customers, in dozens of industries, each with their own, idiosyncratic tastes and preferences?
How can we stay ahead of changing trends, technology and expectations?
In today’s episode, I dive deep into the quality rabbit hole with Animalz CEO Devin. We talk through:
- the foundational, six principle benchmark we use to safeguard quality at Animalz
- a strategic framework for adapting content to the expectations of other people
- how the defining characteristics of “quality content” change over time
Listen to the episode above, or check it out in your favorite podcast app.