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We couldn’t find a content marketing podcast that we really enjoyed, so we made our own.  The Animalz content marketing podcast is a weekly show…

Reporting on content marketing is harder than it sounds. You have to share the numbers, but you also need to craft a narrative around your…

There is no correlation between the time invested in content and the performance of that content. This is either the best thing about content marketing…

On our last episode, we discussed the lack of correlation between the time you put into a piece of content and the quality of that…

For all the advice out there on “growing an audience” and “leveling up your content,” there’s precious little about the real-world hurdles of writing content…

Is there a correlation between time invested in content and the performance of that content? Often, the answer is “no.” Depending on how you look…