Ty Magnin
Recent articles
Strategy
From Zero to One: LinkedIn Playbook for B2B Startups
I keep having the same conversation with startup founders: "Where should I start with content marketing?" My answer every time? LinkedIn. Just LinkedIn. For now.Most founders are biased...
Ty Magnin
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12 min read
11/04/25
Strategy
Write Smarter, Not Harder: How to Use AI Without Losing Your...
This playbook distills the most valuable lessons from the AI & content season of the Animalz podcast, drawn from conversations with the people doing the real work: founders building tools,...
Ty Magnin
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21 min read
04/03/25
Strategy
Welcome to the Distribution-First Era, Where Strategy Starts...
"If you build it, they will come" is a classic startup mistake. It's the belief that customers will find your great product without a distribution strategy. Sometimes they do. Often,...
Ty Magnin
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7 min read
02/26/24
Strategy
Welcome to the Distribution-First Era, Where Strategy Starts...
“If you build it, they will come” is a classic startup mistake. It’s the belief that customers will find your great product without a distribution strategy. Sometimes they do. Often, they...
Ty Magnin
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7 min read
02/25/24
Webinars
How to Manage Big Blogs (feat. Buffer, Zapier & Amplitude)
Ty Magnin
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1 min read
04/22/21
Webinars
Content Auditing: How to Find Growth Opportunities Hidden in...
Ty Magnin
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1 min read
04/20/21
Podcasts
Yes, There Is Value in AI & Content: Season Wrap-up
“We made it.” After four weeks and seven guests, the Animalz Podcast season on AI & Content has concluded. In this finale, hosts Ty Magnin and Tim Metz synthesize the key insights, surprising...
Alex Halliday (AirOps) on Making AI Content That’s...
“The thing that AI is really good at right now is giving us adequate stuff,” says Ines Lee, Head of Content at Ali “You think that a typical piece of content would maybe be five to 10 different...
Ines Lee on Using AI to Grow Ali Abdaal’s 6M+ YouTube...
“The thing that AI is really good at right now is giving us adequate stuff,” says Ines Lee, Head of Content at Ali Abdaal. “It’s like a cover band that really hits all the notes perfectly, but...