Every team reaches a point where content feels harder to manage. The blog is full, rankings aren’t moving the way they used to, and it’s not clear which pages are still pulling their weight. That’s when an outside perspective helps most.
The agencies in this list approach audits in different ways — some go deep on technical SEO, others on content quality and strategy. What they share is the ability to uncover what’s holding your library back and show a clear path forward.
1. Animalz
Best for: B2B SaaS companies, startups, and venture capital firms seeking sustainable search performance improvements.
Animalz is a content marketing agency that develops and executes high-quality content strategies for B2B SaaS companies, startups, and venture capital firms. Our content audits uncover the hidden potential of company websites and improve search performance in the most sustainable way — by fixing what matters most first.
Each audit combines technical SEO analysis, on-page SEO improvements, strategic content recommendations, and a prioritized execution roadmap.
At the core of our audits is a strategic content analysis. We make recommendations to prune, revive, or grow each website page based on performance data and business objectives. Pages that drain your site's authority get flagged for removal. Content with untapped potential gets targeted for updates. And high-performing assets get expansion strategies to capture more market share.
We avoid unrealistic suggestions. We offer actionable recommendations and the knowledge and tools needed to implement changes successfully.
Our track record speaks for itself. We audited over 44,000 site pages for a publishing company. Our strategic analysis identified over 1,000 articles that needed removing. Within a month of implementing our roadmap, site traffic increased by 12% — equivalent to 200,000 additional users.
Notable clients for content audits: Wistia, GoDaddy, Zendesk, AdEspresso
Book a call to uncover your website’s hidden potential.
2. Siege Media
Best for: Enterprise companies seeking data-driven content pruning and refresh strategies.
Siege Media is an organic growth agency well-known for producing high-performing content, but its audit services are equally valuable. They diagnose weak points in content libraries and decide where to prune or refresh.
For enterprise SaaS companies, Siege has delivered 10x traffic growth and significant increases in traffic value through targeted content revamps.
They also share their audit process openly through podcasts and articles, giving you a behind-the-scenes look at how they approach audits.
3. Brafton
Best for: Marketing teams wanting comprehensive content and technical audits with implementation support.
Brafton is a full-service marketing agency that offers content audits as a part of its content marketing service.
What makes them stand out is their tech-forward approach to audits and optimization. They begin by pinpointing articles that need the most attention from an SEO standpoint — content that delivers value to readers but underperforms in search due to clear SEO gaps. From there, they use their proprietary contentmarketing.ai tool to update and optimize copy, then pass it along to their in-house editorial team for proofreading and copyediting.
Brafton proved the process on their own blog, re-optimizing 84 posts over 11 months. Of those, 53 improved in rankings and 36 moved to Page 1. The ripple effect was significant: an estimated 400+ additional organic visits per month and over 9,000 new backlinks.
4. Grow & Convert
Best for: SaaS and service companies frustrated by traffic that doesn't convert into customers.
Grow & Convert is a conversion-focused agency, and their audit work reflects that. They evaluate whether articles bring in qualified leads, not just traffic. Their audits identify posts with strong search potential but weak conversion performance and then reframe or expand them to align with buyer intent.
In one case study, Grow & Convert’s audit-led updates increased conversion rates by 66% to 900% across specific bottom-funnel articles. They’ve also scaled SaaS clients by building programs where refreshed posts consistently turn into signups or demo requests.
This approach makes them especially effective for SaaS or service-based businesses frustrated by blogs that drive traffic but deliver few results. Their audit process weeds out vanity metrics and refocuses teams on content that actually closes deals.
5. Omniscient Digital
Best for: SaaS and B2B companies that want audits tied directly to revenue.
Omniscient Digital is a strategy-first agency that makes content audits central to its approach.
Their process blends SEO data with business context, uncovering where content is underperforming and how it can be better aligned with the buyer’s journey. They go beyond surface-level metrics, focusing on whether content contributes to lead generation and sales pipeline.
In one case study, auditing and restructuring a client’s content strategy led to a 149% increase in organic traffic and a 550% increase in signups. The results didn’t come from publishing hundreds of new posts but from consolidating overlapping articles, refreshing outdated ones, and rethinking how existing content mapped to customer pain points.
Omniscient also helps companies build frameworks to prevent future content decay. Their audits often identify technical SEO issues, gaps in internal linking, and opportunities to reposition content to target higher-value keywords.
6. RevenueZen
Best for: B2B and SaaS brands seeking tightly aligned technical SEO and content audit roadmaps.
RevenueZen is a B2B SEO agency offering both technical SEO audits and content audits, treating them as separate but complementary services.
Their technical SEO audits dig into site performance issues like crawlability, indexing, and site speed, ensuring the technical foundation supports long-term growth. Their content audits, on the other hand, evaluate quality, search intent alignment, and conversion potential across a brand’s library.
For clients undergoing complex migrations or website overhauls, RevenueZen begins with a technical audit, then moves into content revamps and ongoing optimization. For one client, this approach helped them reach 260% of their monthly traffic goal.
7. Brave Bison
Best for: Enterprise companies facing complex site migrations and large-scale content challenges.
Brave Bison is a digital marketing and technology company with a broad footprint across performance marketing, social, and commerce. Their acquisition of Builtvisible, a respected SEO and content agency, strengthened their expertise in enterprise-level SEO and content strategy.
Builtvisible’s track record includes audits that prepared Fortune 500 companies for large-scale site migrations without losing organic visibility. They’ve also led projects where pruning thousands of pages created cleaner site architecture and stronger rankings. Now under Brave Bison, these capabilities are part of a wider service offering, making them a strong partner for organizations facing complex audit needs at scale.
8. Inflow
Best for: Ecommerce brands seeking content audits that maximize revenue per page.
Inflow is an ecommerce-focused agency whose content audits reflect the unique challenges of online stores. They look for opportunities to prune content that doesn’t drive revenue, refresh articles tied to high-value keywords, and fix gaps created by site migrations.
One refresh project boosted clicks to a single article by 268% and impressions by 176%, showing how much value a targeted update can add. Their pruning projects have also unlocked significant traffic and revenue gains by eliminating content bloat that was holding back category and product pages.
For ecommerce brands where every page must contribute to sales, Inflow’s audits are highly practical.
9. Delante
Best for: International ecommerce and service companies experiencing stagnant traffic despite regular content updates.
Delante is an award-winning SEO agency with over a decade of experience optimizing more than 500 websites across 29 markets. Their content audit services focus on addressing gaps in content quality, relevance, and SEO performance.
Delante's audits are particularly beneficial for ecommerce store owners, service providers, and companies experiencing stagnant traffic despite regular content updates. Their approach ensures that content not only meets Google's guidelines but also aligns with user intent, enhancing both engagement and search engine rankings.
10. Scribly Media
Best for: B2B service providers and SMEs looking for practical, achievable content optimization strategies.
Scribly Media is an agency that helps businesses get more out of the content they already have. Their audits look at SEO, relevance, and whether your content actually connects with your audience. They start by analyzing every page, checking keywords, competitor performance, and content gaps, then give clear, actionable recommendations.
They also focus on how content fits into the buyer’s journey. Every page is assessed for whether it educates, engages, or converts.
Scribly keeps things flexible and practical. For smaller B2B teams looking for smart, actionable advice on content, Scribly makes audits feel achievable rather than overwhelming.
Turn Your Content Archive Into a Growth Engine
Content audits unlock growth from the content you already have. Instead of producing more content, you can often hit — and even beat — your goals by making your existing library perform better.
The key is finding an agency that fits your needs, whether that’s technical SEO, conversion optimization, handling enterprise-scale sites, or building long-term growth strategies.
At Animalz, we don’t stop at pointing out issues. We deliver a clear roadmap that shows exactly how to improve.
Book a call today to uncover the untapped potential on your site.