Ty Magnin
Recent articles
Strategy
Write Smarter, Not Harder: How to Use AI Without Losing Your...
This playbook distills the most valuable lessons from the AI & content season of the Animalz podcast, drawn from conversations with the people doing the real work: founders building tools,...
Ty Magnin
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21 min read
04/03/25
Strategy
Welcome to the Distribution-First Era, Where Strategy Starts...
"If you build it, they will come" is a classic startup mistake. It's the belief that customers will find your great product without a distribution strategy. Sometimes they do. Often,...
Ty Magnin
•
7 min read
02/26/24
Strategy
Welcome to the Distribution-First Era, Where Strategy Starts...
“If you build it, they will come” is a classic startup mistake. It’s the belief that customers will find your great product without a distribution strategy. Sometimes they do. Often, they...
Ty Magnin
•
7 min read
02/25/24
Webinars
How to Manage Big Blogs (feat. Buffer, Zapier & Amplitude)
Ty Magnin
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1 min read
04/22/21
Webinars
Content Auditing: How to Find Growth Opportunities Hidden in...
Ty Magnin
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1 min read
04/20/21
Webinars
Content Refreshing: How to Get New Traffic from Old Blog...
Ty Magnin
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1 min read
04/20/21
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Podcasts
How the Enterprise Content Engine Works: Season Wrap-up
We’re wrapping up season two of the Animalz Podcast with insights from enterprise content leaders at companies like Zapier, Dropbox, Autodesk, and Microsoft. After more than a dozen interviews,...
Kate Pluth on Scaling Content at Dropbox With AI and Taste
"To me, that's just a continuation of a trend we were already seeing with zero click. Platforms were already making this a pattern in our content consumption habits." In this...
Lauren Everitt on Okta’s Newsroom-Driven Content...
“As we’re all witnessing right now, especially with AI, it all comes back down to: are you an exceptional storyteller?” In this episode, Lauren Everitt shares how Okta stood up a lean newsroom...