Recent articles
AI
Animalz Now Runs AirOps for Content Teams
TL;DR: We're launching AirOps implementation services for content teams. Animalz brings strategy, content engineering, and editorial expertise for growing AI search citations and conversions...
Tim Metz
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6 min read
05/21/26
the-blog
ChatGPT in May 2026: Five Tiers, Three Model Families, One...
OpenAI's ChatGPT pricing page now lists five tiers and three model families. A year ago, it listed three tiers and two families. For content marketers and knowledge workers evaluating their AI...
Tim Metz
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16 min read
01/16/25
Strategy
AI Content Strategy: A Guide to the New Era of Content...
Three years ago, we wrote that AI marked "the dawn of a new era in content marketing." That dawn is over. Everyone knows AI is here; the question is what to do with it. Or, as our...
Nathan Wahl
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Tim Metz
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19 min read
05/15/23
Strategy
Don't Stop at Workflows: Build a Compounding Content System
When we started work on our AI-powered LinkedIn service, we thought two workflows in AirOps would do: one to turn raw materials into briefs, another to turn briefs into posts. Our editors would...
Tim Metz
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12 min read
03/19/26
AI
Claude Code for Content Marketers
Despite its name, you can use Claude Code for more than just coding. And Claude Code (CC) works in plain English so you don't even have to be an engineer to use it (though you might become...
Tim Metz
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22 min read
10/02/25
AI
Glossary of AEO and AI Search Terms
AI-powered search has created a new vocabulary, and with it, a new challenge for content marketers.You're figuring out how to optimize for ChatGPT citations and Google's AI Overviews,...
Tim Metz
•
17 min read
03/24/26
Podcasts
New Podcast Season: Breaking Down the Walls of Enterprise...
This season on the Animalz Podcast, we’re pulling back the corporate curtain to show you how the largest, most complex B2B SaaS teams actually get content out the door. Our mission: demystify these...
Kate Pluth on Scaling Content at Dropbox With AI and Taste
"To me, that's just a continuation of a trend we were already seeing with zero click. Platforms were already making this a pattern in our content consumption habits." In this...
How the Enterprise Content Engine Works: Season Wrap-up
We’re wrapping up season two of the Animalz Podcast with insights from enterprise content leaders at companies like Zapier, Dropbox, Autodesk, and Microsoft. After more than a dozen interviews,...