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How Exer Health Used SEO to 8X Qualified Traffic and Take on the Blue Ocean Market

Regulatory changes that create new, uncontested markets is a tale as old as the world of startups. But that doesn’t...

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How Frontify Generated 550 Leads (Without Sacrificing Brand Identity)

In 2020, Frontify, a brand management platform, had just closed their series B. They needed to quickly scale their organic...

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How Parabol Reached 150K Monthly Visits With Content Journalism

How can you make content marketing work with a nitpicking audience, Goliath competitors, and a startup's budget? It's a challenge...

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How 360Learning Grew from 0 to 76k Pageviews Through SEO Experimentation

Over the past two years, 360Learning, the LMS for collaborative learning, has grown its blog from zero to 75,877 monthly...

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How SimpleLegal Grew Traffic 515% by Embracing the Quirks of Vertical SaaS

Many of today’s SaaS companies target niche industries, like legal operations or dentistry. For these “vertical SaaS” companies, much of...

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The Animalz Content Marketing Benchmark Report 2021

Last year we published the first Animalz benchmark report. That data painted 2019/2020 as a year of success in the...

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4 Realistic Traffic Goals for Small(ish) Blogs

Big, established blogs have multiple years of performance data. Smaller, newer blogs do not. It can feel like you’re operating...

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The Animalz Content Marketing Benchmark Report 2020

All content teams, whether a team of one or a team of teams pushing out content every day, are asking...

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How to Climb the Mountain of Data-Driven Content

Many of the best-performing articles we see are data-driven. They offer a reader something they can't get anywhere else, and...

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