How Exer Health Used SEO to 8X Qualified Traffic and Take on the Blue Ocean Market Regulatory changes that create new, uncontested markets is a tale as old as the world of startups. But that doesn’t... read more
How Frontify Generated 550 Leads (Without Sacrificing Brand Identity) In 2020, Frontify, a brand management platform, had just closed their series B. They needed to quickly scale their organic... read more
How Parabol Reached 150K Monthly Visits With Content Journalism How can you make content marketing work with a nitpicking audience, Goliath competitors, and a startup's budget? It's a challenge... read more
How 360Learning Grew from 0 to 76k Pageviews Through SEO Experimentation Over the past two years, 360Learning, the LMS for collaborative learning, has grown its blog from zero to 75,877 monthly... read more
How SimpleLegal Grew Traffic 515% by Embracing the Quirks of Vertical SaaS Many of today’s SaaS companies target niche industries, like legal operations or dentistry. For these “vertical SaaS” companies, much of... read more
The Animalz Content Marketing Benchmark Report 2021 Last year we published the first Animalz benchmark report. That data painted 2019/2020 as a year of success in the... read more
4 Realistic Traffic Goals for Small(ish) Blogs Big, established blogs have multiple years of performance data. Smaller, newer blogs do not. It can feel like you’re operating... read more
The Animalz Content Marketing Benchmark Report 2020 All content teams, whether a team of one or a team of teams pushing out content every day, are asking... read more
How to Climb the Mountain of Data-Driven Content Many of the best-performing articles we see are data-driven. They offer a reader something they can't get anywhere else, and... read more