Devin Bramhall on Earning a Senior Content Marketing Role | Episode 8 Learning to be a great content marketer is one thing. Earning yourself a senior role is another. On this episode... read more
Library vs. Publication | Episode 7 In our humble opinion, your blog is not a publication. Most SaaS blogs should emphasize quality, attack each topic they... read more
The Animalz Podcast We couldn't find a content marketing podcast that we really enjoyed, so we made our own. The Animalz content marketing... read more
Your Blog Is Not a Publication In a recent conversation with Intercom content director John Collins, I mentioned how much Animalz customers admire the Intercom blog. A number... read more
Taking Your Content Upmarket | Episode 6 A lot about your company is going to change when you make the decision to go upmarket and start closing... read more
100+ People Tweeting Smart Things About Content Marketing Twitter is a great place to connect with content marketers, learn about the industry and find interesting things to read.... read more
Episode 5: The Content Growth Cycle As Tom Tunguz points out, content is one of the few forms of marketing that can show compounding growth. For... read more
Why Venture-Backed Companies Struggle with Content Marketing SaaS businesses that are venture-backed from the beginning typically struggle with content marketing. Content is a growth engine that takes... read more
Bottom of Funnel Content | Episode 4 In this episode, Jimmy and Jan dive into an overlooked content strategy, bottom of the funnel content. (more…) read more
