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The Auteur Theory of Content Marketing: Why It Pays to Repeat Yourself

It takes about 30 seconds to recognize a Wes Anderson film, care of the pastel colors, symmetrical framing, and oddball...

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GPT-3 is the Sparring Partner You Didn’t Know You Needed

You probably haven’t read the whole internet. Slacker.GPT-3 has. It’s read all of Wikipedia, even the article about Berserk llama...

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Content Q&A #1 | Episode 55

In today’s special episode of the Animalz podcast, you have questions, and we have answers. I enlisted Animalz CEO Devin...

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GPT-3: The Good, the Bad, the Mind-Blowing | Episode 54

In today’s episode of the Animalz podcast, I enlist Animalz Head of R&D, Andrew Tate, to talk through the good,...

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Niche Down to Scale Up: A Case Study in Ecommerce Content Marketing

Ecommerce is saturated with content marketing. Companies like WooCommerce, BigCommerce, and Shopify dominate the search results with thousands of articles,...

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Ecommerce Content Marketing: Hyper-Competition, Niches, and COVID-19 | Episode 53

Few industries are more saturated with content marketing than ecommerce. From juggernauts like Shopify and Bigcommerce, to a growing multitude...

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How to Succeed as a Content Team of One

Many of the content marketers we talk to operate as a content team of one. They share a common backstory:...

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Introducing: A Better Content & SEO Audit

Today, we’re launching a new service: the Animalz Content and SEO audit. (more…)

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Auditing the Animalz Blog: What Works and What Doesn’t | Episode 52

Content audit. Two words to strike fear into the heart of every content marketer. (more…)

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