How to BLUF Your Way into Better Writing | Episode 26 BLUF is a military communications principle originally designed to enforce speed and clarity in reports and emails. But when applied... read more
The Role of Editing in Content Marketing | Episode 25 In this episode, Devin and our in-house content marketing editor, Gail Marie, discuss the role that editors play in the... read more
The Past, Present and Future of SEO | Episode 24 In this episode, Devin and Cassie talk about how changes in Google SERPs make it harder for businesses to earn... read more
The Two Core Functions of a Content Marketer | Episode 23 Devin and Nicole chat about the two core functions of a content manager: content strategy and content production. They also... read more
What the Heck Is Thought Leadership Content? | Episode 22 This week, Devin and Jan explore what thought leadership content really is, what differentiates good thought leadership writing from bad... read more
How to Give and Receive Creative Feedback | Episode 21 Devin and Jimmy talk about feedback: how to give it, how to receive and the role it plays in growing... read more
We launched a free tool! | Episode 20 We are really excited to announce that we've launched our first-ever software tool, Revive. It's a free tool that looks... read more
Using Content Lanes to Flesh Out Your Strategy | Episode 19 Jimmy and Jan discuss different types of content lanes—tracks that you can use to produce regular content for your blog—and... read more
The Secret to Content Promotion | Episode 18 Ryan Law joins us to talk about his recent post on the blog and the idea of distribution-first content marketing. We... read more
