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Join us for a LIVE podcast | Episode 42

Join us for an upcoming LIVE podcast. We're going to talk about content marketing during a crisis and answering live...

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How to Wean Off Paid Traffic | Episode 41

This is among to the most things we common things we hear on sales calls: "Paid acquisition is getting too...

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The Inputs Required to Create a Content Strategy | Episode 40

Great content requires great context. In this episode, Jimmy and Jan talk about the inputs needed to paint that context....

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A Bottom of the Funnel Content Tactic | Episode 39

In this (very) quick episode, Jimmy talks about why so many blogs don't generate leads and talks about how to...

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Is That a Content Strategy or a Content Plan? | Episode 38

Is that a content strategy? A plan? Or is it a vision? We've realized that a lot of the terminology...

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Top, Middle and Bottom of the Funnel Content—What Does It All Mean?! | Episode 37

Terms like top, middle and bottom of the funnel content are thrown around all the time—but are we all speaking...

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Why Community Is the Most Important Trend in Marketing | Episode 36

Community is decentralized, hard to measure and difficult for marketing teams to execute on. So why is it so important?...

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How One Viral Blog Post Catapulted Our Monthly Traffic | Episode 35

Our teammate Jan-Erik Asplund recently wrote a piece for the Animalz blog that blew up. The piece—BLUF: The Military Standard...

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Content Distribution Channels Explained, with Liz Gottbrecht | Episode 34

Paid, earned, owned and shared. Our VP of Marketing Devin Bramhall chats with Liz Gottbrecht, VP of Marketing at the...

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