Animalz Blog

Write Smarter, Not Harder: How to Use AI Without Losing Your Soul
Strategy

Write Smarter, Not Harder: How to Use AI Without Losing Your...

This playbook distills the most valuable lessons from the AI & content...
Ty Magnin 21 min read
04/03/25
The 9 SEO KPIs You Need to Know to Track Your Organic Growth in 2025
the-blog

The 9 SEO KPIs You Need to Know to Track Your Organic Growth...

So, you’ve done all the work of carefully crafting SEO content. But now you...
Nathan Wahl 15 min read
04/05/25
AI Content Works (But Only If You Do the Work)
Strategy

AI Content Works (But Only If You Do the Work)

Your boss thinks AI can 10x your content output. LinkedIn is full of people...
Nathan Wahl 10 min read
04/09/25
How Rilla Doubled Brand Traffic with Proprietary Data and SEO
Case Studies

How Rilla Doubled Brand Traffic with Proprietary Data and...

Every one-person marketing team knows the feeling. You’re drowning in...
Tim Metz 9 min read
04/17/25
AI Visibility Pyramid: How to Improve Your Presence in AI Search
Strategy

AI Visibility Pyramid: How to Improve Your Presence in AI...

As if ranking atop Google isn’t hard enough, marketers are now also expected...
Ajdin Perco 8 min read
04/24/25
AI Overviews Are Eating Your Search Traffic: Here’s How to Adapt
Strategy

AI Overviews Are Eating Your Search Traffic: Here’s How to...

AI Overviews (AIO) are eroding the click-through rate (CTR) of search results...
Ajdin Perco 9 min read
05/15/25
For The Love of Content (or, A Marketer’s Musings on the Tug-of-War Between Meaning and Machinery)
Writing

For The Love of Content (or, A Marketer’s Musings on the...

For the past decade, something has been rattling at the foundation of content...
Mariana Fernandes 11 min read
05/29/25
Creativity Is Back: 20 Growth Ideas That Don’t Rely on Keywords
the-blog

Creativity Is Back: 20 Growth Ideas That Don’t Rely on...

Remember when content marketing meant something other than chasing keywords?...
Tim Metz 12 min read
07/03/25
The Three Maxims That Power Strong Content Cultures
the-blog

The Three Maxims That Power Strong Content Cultures

Some companies publish content that just feels a cut above the rest. The kind...
Sara Coggin 14 min read
07/16/25