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Jimmy Daly
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Animalz is an agency that provides high-end content marketing solutions to SaaS and tech companies.

Why Community Is the Most Important Trend in Marketing | Episode 36

Community is decentralized, hard to measure and difficult for marketing teams to execute on. So why is it so important?...

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Forget About Traffic and Start Using Content to Drive Leads and Sales

Using Google autocomplete to source content ideas is a useful hack, but a trivial one. In fact, nearly all keyword...

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How One Viral Blog Post Catapulted Our Monthly Traffic | Episode 35

Our teammate Jan-Erik Asplund recently wrote a piece for the Animalz blog that blew up. The piece—BLUF: The Military Standard...

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Content Distribution Channels Explained, with Liz Gottbrecht | Episode 34

Paid, earned, owned and shared. Our VP of Marketing Devin Bramhall chats with Liz Gottbrecht, VP of Marketing at the...

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Unlocking Internal Knowledge Is Actually a Great Content Strategy

It’s 2 p.m. on a Friday afternoon. You’ve spent all week in meetings. You helped sort out an issue with...

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How We Quadrupled Monthly Traffic With a “Shot in the Arm”

We’ve written before that top of funnel content can be a great loss leader. We’ve also talked about how to...

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Looking for a Job in Content Marketing? Ask Your Prospective Employer These Questions

We speak with a lot of companies who are looking to hire content marketers. We also talk with a lot...

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Your Content and Sales Teams Don’t Communicate—and It’s Holding You Back

Nearly all SaaS companies use content to generate leads, but that’s usually where the collaboration between content and sales ends....

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Here’s How to Handle a Wildly Successful Article That Makes the Rest of Your Content Look Bad

SaaS blogs that derive significant traffic from a single post are at high risk for several frustrating problems. We call...

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