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Code Is Now Content: How We Built Our SEO Calculator With AI

"Software is now content," writes Dan Shipper, co-founder of Every. His statement captures a shift most of us haven't yet...

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Get Organic Traffic Estimates With Our Free SEO Forecasting Tool

"How much traffic will we get from SEO?" It's a question you've likely faced—whether you're pitching leadership or mapping out...

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The 8 Best B2B SaaS Content Marketing Agencies in 2025

Even though we’d like to give ourselves all the adulation, there’s truthfully no “best” content marketing agency. There’s only what’s...

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Our AI Journey: Lessons from Failed Experiments and Where We Are Now

In August 2022, four months before ChatGPT’s launch, we predicted AI would change content marketing — and still its impact...

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The $200 AI Question: Should You Upgrade to ChatGPT Pro? (May 2025 Update)

"Wait, would anyone pay $200 per month when you can pay $20 — or even use ChatGPT for free?" That's...

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Content Marketing Experiments That Worked for Us in 2024

We’ve turned our content program into something of an R&D lab this year. With a full-time, dedicated marketing role at...

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Blockbuster Blogs: How Breakthrough Ideas Are Born

Words can plant ideas in your mind forever. You read them, they click, they stick. Often, we attribute such insights...

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Revive 2.0: The Content Refresh Tool for Instant Decay Analysis

Five years ago, we launched Revive as a free content refresh tool to help teams identify and prevent content decay....

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How to Use the Hook Model to Make Your Content Irresistible

What If Your Content Could Have the Same Pull as Your Favorite App? (more…)

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